Productivity Tools

18 Top Sendinblue Alternatives For 2024

Businesses looking for an all-in-one marketing platform with email marketing, SMS marketing, marketing automation, and more are increasingly choosing SendinBlue. The marketing technology field is wide, though, and a number of SendinBlue substitutes provide special features and skills to meet a range of corporate objectives. We’ll examine some of the best SendinBlue substitutes in more detail in this article, each having advantages and areas of expertise.

Few Alternatives Of Sendinblue

1. Mailchimp:

  • User-Friendly Layout: Mailchimp is a popular choice for individuals new to email marketing and automation because of its simple, user-friendly layout.
  • Versatile capabilities: It offers a variety of capabilities, such as adaptable templates, A/B testing, and automation, making sure you have the resources necessary to develop successful campaigns.
  • Free Plan: Due to Mailchimp’s free plan for up to 2,000 subscribers, small enterprises and startups can use it without incurring excessive costs.

2. AWeber:

  • Ease of use: AWeber is well renowned for being simple to use, making it a great option for novices. The platform provides simple navigation and user-friendly tools.
  • Reasonably Priced Plans: AWeber’s price is competitive, and it offers a free plan for the first 500 subscribers, making it affordable for small enterprises on a tight budget.
  • Automation: AWeber has automation services to help you organise your email marketing efforts, however, they are not as sophisticated as some rivals.

3. MailerLite:

  • Affordability: With a free plan that can accommodate up to 1,000 subscribers, MailerLite stands out for its affordability. Additionally, it provides affordable paid plans.
  • User-Friendly Drag-and-Drop Email Builder: The platform’s drag-and-drop email builder makes it simple to create emails.
  • A/B testing: With the help of MailerLite’s A/B testing features, you can improve the performance of your campaigns.

4. GetResponse:

  • All-in-One Solution: GetResponse provides more than just email marketing; it also houses features like landing pages, webinars, and marketing automation.
  • Advanced Automation: The platform has a wide range of automation features, making it a useful tool for companies that heavily rely on automated workflows.
  • Webinars: A unique feature of GetResponse is its integrated webinar tool, which enables you to interact with your audience through both live and recorded webinars.

5. ActiveCampaign:

  • Personalization: ActiveCampaign is great at tailoring messages to subscribers. Its sophisticated automation enables very relevant and targeted messaging.
  • CRM Integration: Because it has CRM functionality, it is appropriate for companies wishing to manage client interactions in addition to email marketing.
  • Lead Scoring: ActiveCampaign has lead scoring built in to help you find your most valuable and engaged subscribers.

6. Drip:

  • E-commerce Focus: With features like abandoned cart recovery, customised product recommendations, and revenue tracking, Drip is specifically designed for e-commerce firms.
  • Visual Workflow Builder: Using Drip’s visual builder, you can easily create intricate automation workflows that ensure the appropriate message is sent at the right time.
  • Segmentation: Drip’s robust segmentation features let you group subscribers based on a variety of factors, enabling you to create campaigns that are incredibly focused.
  • Integrations: Popular e-commerce platforms like Shopify and WooCommerce are easily integrated with Drip.

7. Moosend:

  • AI-Powered Recommendations: To increase e-commerce sales, Moosend uses artificial intelligence to propose products to subscribers based on their browsing and purchasing history.
  • Workflow Automation: Moosend provides a visual workflow editor that makes it easier to create complex automation sequences, making it usable even by people who are not programmers.
  • Responsive Templates: For the best display across platforms and devices, select from a selection of responsive email templates.
  • Predictive Analytics: The platform offers predictive analytics to assist in forecasting the performance of email campaigns and informing data-driven decisions.

8. Zoho Campaigns:

  • Zoho messages’ seamless integration with Zoho CRM enables you to sync client information and build incredibly targeted email messages.
  • Social Media Sharing: Zoho Campaigns makes it possible for you to post links to your email campaigns on social media sites, increasing exposure and interaction.
  • A/B Testing: Run A/B testing to improve email campaign results by optimising subject lines, content, and design.
  • Event Marketing: The platform has options for event marketing, making it appropriate for email marketing to promote and manage events.

9. Mailjet:

  • Transactional Email: Mailjet specialises in the delivery of transactional emails, ensuring that important messages like order confirmations and receipts reliably reach their intended recipients.
  • Collaboration: Mailjet provides tools for teamwork that let members work together on email campaigns and templates.
  • Audience segmentation and personalization: The platform offers options for audience segmentation and email content personalization for greater interaction.
  • Developer-Friendly capabilities: Mailjet provides capabilities that are accessible to developers as well as an API for advanced development and specialised integrations.

10. VerticalResponse:

  • Surveys and polls: By producing surveys and polls right within the platform, you can get insightful input from your subscribers.
  • List Management: For successful targeting and organisation, VerticalResponse provides tools for segmenting lists and managing contacts.
  • Event Marketing: The platform has tools for event marketing, making it a good option for using email campaigns to advertise and manage events.
  • User-Friendly Interface: VerticalResponse is renowned for its user-friendly interface, which makes it available to marketers of all experience levels.

11. BenchmarkONE (formerly Hatchbuck):

  • All-in-One Marketing: BenchmarkONE streamlines your marketing operations by combining email marketing, CRM, and marketing automation on one platform.
  • Lead Scoring: To help you prioritise your outreach, you may assign ratings to leads depending on how they interact with your emails and website.
  • Workflow automation can help you save time and effort by automating routine marketing tasks and nurturing prospects.
  • Integration: To increase functionality and cater to your particular business needs, the platform allows integrations with a number of software solutions.

12. MoonMail:

  • AI-Powered Segmentation: MoonMail’s powerful audience segmentation makes use of artificial intelligence, enabling you to send emails that are incredibly focused and pertinent.
  • Predictive Analytics: The platform offers predictive analytics to assist in forecasting the performance of email campaigns and informing data-driven decisions.
  • API Access: MoonMail provides API access for custom development and integrations, enabling it to be customised to meet your unique needs.
  • Responsive Templates: For campaigns that look well on different devices, you may select from a choice of responsive email templates.

13. OmniSend:

  • E-commerce Automation: OmniSend is a great option for online merchants because it is built for e-commerce enterprises and provides cutting-edge automation capabilities like cart abandonment emails, product recommendations, and personalised content.
  • Multi-Channel Marketing: OmniSend enables SMS and push notification marketing in addition to email marketing, allowing you to interact with your audience in a variety of ways.
  • Segmentation and Personalization: The platform offers robust segmentation and personalization options that let you deliver your subscribers messages that are incredibly focused and pertinent.
  • Integration with E-commerce Platforms: Popular e-commerce platforms like Shopify, BigCommerce, and WooCommerce are all easily integrated with OmniSend.

14. Benchmark Email:

  • Template Library: Benchmark Email provides a large selection of editable templates, making it simple to construct email campaigns with eye-catching designs without design expertise.
  • Surveys and polls: You can create surveys and polls right within the platform to get insightful input from your subscribers.
  • List management: For efficient organisation and targeting, Benchmark Email offers options for segmenting lists and managing contacts.
  • Automation: The platform has automation tools that will help you send customised emails based on subscriber behaviour and streamline your email marketing campaigns.

15. SendPulse:

  • Multi-Channel Marketing: SendPulse enables you to reach your audience through a variety of channels by combining email marketing, SMS, and online push alerts into one platform.
  • Automation Powered by AI: SendPulse’s AI studies subscriber behaviour to send messages at the right moments, boosting engagement and conversions.
  • Free Plan: SendPulse offers a basic free plan that is appropriate for startups and small businesses because it includes the necessary functionality.
  • Email Builder: The platform provides an easy-to-use email builder with a drag-and-drop user interface.

16. CleverReach:

  • GDPR Compliance: CleverReach places a high priority on data protection and GDPR compliance, making it a good option for companies operating in Europe or doing business with European clients.
  • Automation processes: Develop automation processes based on subscriber actions and preferences to nurture leads and send targeted messages.
  • Advanced Reporting: The platform offers in-depth analytics and reports to assist you in determining the efficacy of your email campaigns and informing your decision-making.
  • Integration: To improve its usefulness, CleverReach offers connectors with a number of CRM and e-commerce platforms.

17. ConvertKit:

  • Content Creators: ConvertKit is intended for bloggers, online influencers, and content creators. It offers tools for creating and maintaining a loyal following.
  • Visual Automation: The platform provides visual automation capabilities so users can build sophisticated email workflows and marketing campaigns without knowing how to code.
  • Subscriber Tags: ConvertKit classifies subscribers using tags, which enables accurate targeting and segmentation in email campaigns.
  • Opt-In Forms: To generate leads and expand your subscriber base, you may construct landing pages and customizable opt-in forms.

18. ActiveTrail:

  • Multi-Channel Marketing: ActiveTrail offers a complete solution for reaching your audience through a variety of channels by supporting SMS, email marketing, and marketing automation.
  • Behavioural Targeting: For highly customised campaigns, create automation sequences based on subscriber behaviour and interactions with your emails and website.
  • Advanced Reporting: To analyse the effectiveness of your campaigns and make data-driven decisions, the platform provides in-depth analytics and reports.
  • A/B Testing: Run A/B testing to improve email campaign results by optimising subject lines, content, and design.


Even if SendinBlue provides a powerful marketing platform, it’s crucial to look into SendinBlue alternatives to make sure you select the one that best suits your particular marketing requirements. These solutions include a variety of capabilities, from ease of use to sophisticated automation, to accommodate various corporate goals and financial constraints. Spend some time analysing your precise needs and goals to decide which option best supports your marketing strategy and objectives. You’ll be able to maximise the success of your marketing initiatives and make an informed conclusion by doing this.

About the author

Nidhi Vats

Nidhi is a freelance tech and finance writer who covered business software and technology for Alternativoj.